Motorola, Inc. and the Motorola Foundation are joining forces with Earth Day Network and the Green Apple Festival to inform and educate Americans on the importance of cell phone recycling and reuse, as well as overall sustainability in the world of technology. As a presenting sponsor of Earth Day on the National Mall in Washington DC as well as volunteer actions and Thank You Shows in ten cities, April 17 - 19, 2009, Motorola will activate cell phone recycling centers throughout the Earth Day weekend events. Motorola also will showcase the world's first CarbonFree
Friday, 25 November 2011
Green Smoke Announces the Winners of its Video Project
This past summer, Green Smoke, the leading provider of electronic cigarettes, launched their summer video project which acted as a platform for their customers to tell their stories. Fans of Green Smoke e-cigarettes were given 1 month to create their videos and were encouraged to be as creative as possible. The top 3 videos would receive $ 1500 in cash, and $ 1000 would be awarded to the video with the most YouTube likes and to the video with the most Social Media shares. Every other video entry was awarded $ 50 and every video filmed in a creative location was awarded $ 150.
Over the course of the month more than 40 videos were submitted from places all over the United States and even as far away as Australia. On September 8 the voting was closed and the video makers were given a month and a half to promote their videos and get as many likes on YouTube and Social Media shares as they could.
The top 3 winners were handpicked by Green Smokes staff and the winners are:
Better Life Maids & Better Life Team Up to Develop a National Name Brand in Green Cleaning
Better Life Maids, a green house cleaning franchise, has teamed up with Better Life, a manufacturer of premium green household cleaning products. Together they hope to create the nations first household name brand in green cleaning.
Founded in 2008, Better Life has made a name for itself by developing a line of household cleaners which are unmatched in safety and unbeatable in performance. Carried coast-to-coast in retailers such as Whole Foods Market, Better Life provides a range of products from their what-EVER! natural all-purpose cleaner to their Oak-Y Dokey wood furniture cleaner and polish. They have also recently launched a 100% plant derived line of hand soaps and lotions.
According to Better Life co-founder and CEO, Tim Barklage, Better Life products provide todays educated and discriminating consumer what they are looking for in a household cleaning product safety, performance and a touch of whimsy. Barklage adds, Our products smell great but they are free of synthetic perfumes and fragrances, they perform great but are free of petrochemicals, and they look great in your home.
Founded in 2008 as well Better Life Maids, up until now, has operated in the St. Louis region. Like its name says, Better Life Maids provides maid services using the entire line of Better Life cleaning products. In addition to these products, Better Life Maids use green cleaning practices, an environmentally friendly fleet featuring the Toyota Prius, and promotes itself as a high quality alternative to most traditional house cleaning services. Co-founder Angela Ricketts, who is the VP of Client Experience at Better Life Maids and has a large social media following states.
I love the fact that we are so accessible to our clients, potential clients, followers, and fans. I wanted to build a business that was transparent, and that shared my own personal values. Our marketing relies heavily on leveraging our Core Values online and developing an ongoing relationship with our clients.
Angela says she relied heavily on developing the culture first. Our Core Values are the fundamental reason we are one of the highest rated maids services in St. Louis. Our Core Values are the standard we set for ourselves every day to deliver an excellent client experience.
While many companies make claims like this it appears that Better Life Maids actually delivers. On its Facebook page are many reviews that verify that the philosophy they have developed is a major part of its success. Angies List, a source of independent reviews by consumers has dozens of A reviews for Better Life Maids as well. In fact for 2010 Better Life Maids received a Super Service Award from Angies List.
Technology has been one of the key reasons for our success as well. We have developed IPhone apps for cleaning checklists and other forms needed in the field. Our dispatch, scheduling, customer relationship management, and accounting software are all tied together with our field service apps. Its all web 2.O hosted software that we can use anywhere. Our systems make it really easy to keep up with the hundreds of clients we have built relationships with in the last 3 years, said Matt Ricketts the President and Chief Experience Officer of Better Life Maids.
As of now Better Life Maids will be expanding along side Better Life into new markets. They are planning an aggressive expansion that includes franchising in new markets, and expanding company owned units when appropriate. The combined marketing efforts of the two brands of Better Life and Better Life Maids, appears to be a first of its kind in the green product and service sector, with a service brand directly supporting the efforts of a household product line. We wanted to create a partnership that really strengthened our consumers affinity for Better Life. We wanted to create something really unique that had the potential to educate, and introduce people to the Better Life brand. Better Life Maids was a natural extension, and compliments our grass roots efforts to build a name brand in green household cleaning that people can trust and count on, said Tim Barklage.
About Better Life Maids
Better Life Maids is a green house cleaning service founded in St. Louis, MO. It has created a unique marketing partnership with Better Life a natural household cleaning products manufacturer. Together they are working to create the first national name brand in natural household cleaning products and green house cleaning services. Better Life Maids is expanding in select markets through a franchise development system. For more information visit http://www.betterlifemaids.com or http://www.cleanhappens.com.
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Kansas iPod Repair Company Ups Its Green Ante
iResQ has announced a new partnership with a local recycling facility that specializes in redistributing surplus business goods to nonprofit organizations. Non-usable or otherwise poor electronics are sent to a reclaiming facility. The center counts surplus electronics, business machines, and computers among its tons of e-waste.
iResQ's enhanced "green quotient" allows the company to continue its long-held tradition of recycling. Its existing cooperation with the Rechargeable Battery Recycling Corporation (RBRC) allows it to recycle the thousands of used batteries it receives each month. As a participant in the RBRC "Call2Recycle" program, iResQ separates used batteries from various devices and sends them off so that their primary components can be reclaimed to make new rechargeable batteries and stainless steel products.
"We're excited to expand our recycling program to encompass all of our waste," says Brian Buffington, iResQ's general manager. "We hope to set an example for other companies in the technology field."
Another way iResQ earns green credentials is by purchasing used, broken, or otherwise unwanted electronic devices from consumers. It refurbishes quality parts of unwanted iPhones, iPods and Apple computers to repair other iPhones, iPods and Apple computers. The rest of the unwanted parts are sent away to be reused or repurposed. More can be read about iResQ's commitment to purchasing used iPods, iPhones, Mac portables and desktops on the company's website, where owners can fill out forms to receive sales quotes for buying back used/broken electronics.
About iResQ
Centrally located in Olathe, Kansas, iResQ is an Apple-Authorized Service Provider that repairs Apple computers and portable devices in addition to the Sony PlayStation Portable. Servicing Apple products since 1994, its team of technicians boasts years of experience and multiple Apple Certifications. 24-hr. diagnostics and repair service cover the entire line of iPod, iPhone, Portable Mac, Mac Mini, and Apple TV systems. This includes the entire PowerBook G4 family, the iBook family, plus the MacBook and MacBook Pro systems, as well as all versions of the iPod except the iPod Shuffle.
iResQ is also an ideal solution for schools and computer repair shops. Its repair depot can handle large numbers of repairs quickly and efficiently, and it provides volume discounts.
For more information or to order repair services, call 1-888-447-3728 or visit:
http://www.iresq.com
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Go Green and Save Green with thredUP for Back to School
While economic woes continue, threats of recession rumble and retail prices rise, the Back to School season is in full swing and thrifty moms are looking for ways to stretch their budgets. Collaborative consumption sites such as thredUP, where moms swap kids clothes, toys and books online, are one such alternative as seen in results from a recent survey.
As the Associated Press reported on August 4, Surveys from the National Retail Federation, Deloitte and other groups show that customers plan to buy only what the family needs, focus on fat discounts and reuse last year's items. Frugal, web-savvy moms are heading to swapping sites such as thredUP, which offer values of over $ 60 per box of clothes. Members can send boxes of used childrens items to other families for free, and choose boxes full of pre-loved clothes, toys or books for $ 5 plus flat rate shipping, currently $ 10.95. The average box holds between 15 and 20 items.
In a survey of 362 thredUP users in early August, close to 50% valued their thredUP swaps at over $ 50 per box retail, with 35% saying the items would cost $ 60 or more at a typical store. While 57% said they would continue to also shop retail, 42% said they will do the majority of their Back to School shopping on thredUP. Proving that the stigma against buying used clothing is quickly fading, a full 70% said they do not believe there is a negative stereotype to buying used clothing.
These numbers show that the sharing economy has taken hold, said James Reinhart, CEO, thredUP. We as a society simply cant afford to consume and discard at such a rapid pace. Families are banding together to save money and to do the right thing by upcycling perfectly good clothing with others.
According to the National Retail Federation, the average family will spend $ 220 on back to school clothes, but that number is out of reach for many American families. Forty-seven percent of thredUP users polled said they would spend less than $ 100 this year.
thredUP member April Becerra, from Exeter, California, said, I recently became unemployed, which has made it hard for me to purchase clothes for school this year. [thredUP] has made things a lot easier for me. It beats having a yard sale!
About Thredup:
thredUP.com is the brainchild of co-founder James Reinhart, Oliver Lubin and Chris Homer. Both Reinhart and Homer are recent graduates of the Harvard Business School and all three developed the idea in the Spring of 2009. The company is based in San Francisco, CA and is advised by current Netflix CEO Reed Hastings and former eBay CEO, Brian Swette. thredUP is backed by world-class investors including Trinity Ventures and Redpoint Ventures. For more information visit http://www.thredup.com.
Media Contact:
Jenny Heller
ink PR
(310) 860-0806
jenny(at)inkprgroup(dot)com
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