Search for the 2012 UK Business Speaker of the Year

(PRWEB) October 27, 2011

Wimborne-based branding, creative and digital agency, RT Media, sponsor of the first UK Business Speaker of the Year, has announced its support for the 2012 competition, now launched.

Last month (Sept) Phillip Khan-Pannis, a copywriter from Bromley, wowed an audience at Bournemouths Pavilion Theatre, winning the first ever UK Business Speaker of the Year competition with a motivational speech, What it means to be second.

The speech included stories about Mr Khan-Pannis rivalry with an older sibling and how he overcame disappointments in life.

As well as sponsoring the event, RT Media founder and creative director, Ross Thornley sat on the judging panel. He said: The whole competition was extremely well run, with the eight finalists selected from auditions posted onto YouTube. At the final, there was the added tension of the judges selecting just three contestants for the audiences deciding vote.

It was a great night - there are some really talented speakers out there and this competition is a real opportunity to be independently recognised. Were looking forward to building the reputation and scope of next years competition.

The event was devised by the UK Speechwriters Guild, which hosts its annual conference at the Bournemouth University Executive Business Centre. Professor Max Atkinson, one of the countrys leading public speaking experts, author of Lend Me Your Ears and a much-acclaimed blogger, sat as Chairman of the Judges.

Khan-Panni, CEO of PKP Communicators, a training company that helps business leaders to speak in public without fear and in a way that makes others want to listen, said: The UK Business Speaker of the Year is a splendid and worthwhile initiative that attracted some quality speakers. Much credit to Brian Jenner, whose idea it was, and to RT Media, the brand agency that recognised its potential. I was delighted to take part and honoured to have been voted the inaugural winner.

Aspiring or professional speakers over the age of 18, with an unusual story to tell can register their interest to take part in next years competition at http://www.ukbusinessspeakers.co.uk.

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Franchise Businesses Take Advantage of Local Search and Social Media to Drive New Business

San Luis Obispo, CA (Vocus/PRWEB) February 24, 2011

At this year's 51st IFA Annual Convention Franchises learned from industry leaders, fellow franchise executives and the likes of Ford Saeks that online marketing is about local search, mobile and social media.

The buzz this year was all about how franchises can leverage social media, local search and mobile apps. However, it was very promising to see that no one lost sight of the primary goal behind these tools: bring in local leads for franchisees. Saeks said it best when he said your website is your social proof.

Franchises clearly see that a comprehensive approach, from website to social, is needed to take advantage of online marketing. Below are ELEMENTS, Incs top 8 takeaways from the 51st annual IFA convention.

1. While at the previous years IFA Convention franchises were most interested in how to drive traffic, in 2011 those same franchises are now more interested in how to convert that traffic into leads or sales thereby create a positive impact with their already existing traffic. This is a direct reflection of how franchises are tightening their belts in these tough economic times by making the most of what they have already have. Rather than spending time and money generating new traffic that will effectively be thrown at a wall to see what sticks, spending time on conversion optimization through variant testing and data driven improvements can lead to a significant increase in overall leads both in the present & future.

2. Franchises are generally interested in a three step process for online success which begins with find-ability (how easy it is to find their brand online), usability (how easy it is for consumers to engage your brand) and profitability (how easy it is to convert leads into customers). If any of the links in this chain are broken the franchise risks never being found by potential customers, never converting those potential customers into paying customers and not being able to retain customers nor create brand loyal fans.

3. Another thing ELEMENTS noticed is that by and large franchises are becoming savvier in the realm of online marketing. Instead of franchise decision makers questioning whether they should have online marketing campaigns consisting of social media, pay per click advertising and search engine optimization, they are now asking how they can best utilize those campaigns for maximum profitability.

4. When it comes to social media, franchise companies are beginning to consider ROE (return on engagement) more appropriate than a typical ROI. This is a new way to look at social media where the end result isnt merely net sales or leads but can be measured instead by other factors including reach after reposts, number of subscribers and positive or negative sentiment. Social media campaigns judged merely on their conversion numbers look bleak, but by engaging customers in an open environment franchise companies can improve customer service which leads to improved customer sentiment and the creation of brand loyal fans.

5. Another big point of interest with franchises noted at the 2011 IFA Annual Convention was how effective your store locator is. Franchises have realized that not only can their locators help a potential customer find a local franchisee place of business but can be much more than that today. Locators can be integrated into a franchise website, have maps and directions, and also work seamlessly across both websites and mobile devices. We also saw conversations around exterior locators like a mobile or a Facebook app and Google Places.

6. While at the previous years IFA Convention franchises were mostly overwhelmed with local search and search engine optimization, in 2011 franchises there was a better understanding that its not a store locator or searches done solely on Google Maps. There was a general understanding of local search and the importance of it in Googles new merged Everything results that often place local results above national search results.

7. Mobile apps and mobile optimized websites were another big topic of discussion at the recent convention. Most franchise companies want a way to direct mobile users to their local franchisees which is exactly what the ElementsLocal mobile locator app does. Other franchises want their websites to be optimized to fit on a mobile device should one be detected. As mobile traffic continues to increase franchise companies want to make sure they are positioned to take advantage of this fluid demographic.

8. Perhaps the most important thing ELEMENTS took away from the 51st IFA Annual Conference was the testimony of corporations and noted speakers alike who claimed that success in all areas including social media stems from a good & valuable web property your website is your social proof, as Ford Saeks said. Without having a useful, easy to navigate, attractive website at both the local and corporate level none of your mobile apps, pay per click marketing or social media campaigns are going to be as effective as they could be.

About ElementsLocal

ElementsLocal provides online marketing solutions to franchise companies looking to leverage local franchise websites, email campaigns and social media marketing. The ElementsLocal platform can be seen at http://www.elementslocal.com which includes a virtual tour of the franchise solution software. Based in San Luis Obispo, CA, and founded in 1999, Elements clients include Maaco, Glass Doctor, Sport Clips, Paul Davis Restoration, Jiffy Lube, Weed Man and Curves.

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The Best Search Engine Optimization Companies Ranked in India by topseos.in for November 2011

(PRWEB) November 03, 2011

topseos.in, the independent authority on search vendors in India, has released their list of the thirty best search engine optimization companies in India for the month of November 2011. The companies which have made the list of the best SEO services were evaluated using a meticulous evaluation process designed to test both agencies and software vendors. Various important aspects of search engine optimization services have been critiqued in order to measure the performance of each SEO company which is evaluated.

The Managing Partner of topseos.in (http://www.topseos.in/), Jeev Trika, explains we often times talk to the clients of the agencies. We address how much needs analysis was performed by the agency prior to any work being conducted, the quality of keyword analysis carried out, and both the on page and off page optimization strategies implemented by the agency.

The Top 30 SEO Companies in India for November 2011 are:

1) SEOValley Solutions Private Limited

2) SEO Beam

3) SeoTonic Web Solutions Private Ltd.

4) PageTraffic

5) Outsource SEO

6) Internet Moguls

7) Onwards Ranking

8)Seo Expert Company India

9) SEO Logistics

10) Samyak Online Services Pvt. Ltd.

11)Cyberframe

12) Guide5.com

13) AdLift

14) Varshyl Tech

15) Performetris

16) WebNetCreatives

17) VTech SEO India

18)Techmagnate

19) Niche United IT Solutions Pvt.Ltd.

20) Communicate2

21) SEOXperts India

22) AuroIN LLC

23) Cignus Web Services India

24)SeoWorkz Company

25)Glosoft India

26)Palcom Web Pvt Ltd.

27) SEO Discovery Crop.

28) Empowered SEO

29) a7technologies.com

30) BrainPulse Technologies

topseos.in provides a unique approach to evaluating and ranking each SEO agency. Each SEO service identified through this process has proven to topseos.in that they are able to achieve results which provide great value to their customers while dedicating themselves to customer satisfaction and setting realistic goals and expectations for their campaigns. The list created through this process is a list of the top vendors in India who are able to achieve. Three or more customers of each company were contacted and interviewed in regards to the services they received from their service provider in order to gauge the level of service provided by the SEO service. Different general and specific questions were asked of the SEO companies:

The Best Search Engine Optimization Companies Ranked in Canada by canada.topseos.com for November 2011

(PRWEB) November 03, 2011

canada.topseos.com, the independent authority on search vendors in Canada, has released their list of the thirty best SEO companies in Canada for the month of November 2011. The list of the best is compiled based on the results of a proprietary evaluation process which utilizes a set of evaluation criteria containing the five most important values of a successful SEO service. Companies listed in the list of the best SEO companies have proven their ability to achieve continuous results for their customers with high search engine ranking positions and the ability to not only achieve but maintain results.

The Managing Partner of canada.topseos.com (http://canada.topseos.com/), Jeev Trika, explains we often times talk to the clients of the agencies. We address how much needs analysis was performed by the agency prior to any work being conducted, the quality of keyword analysis carried out, and both the on page and off page optimization strategies implemented by the agency.

The Top 30 SEO Companies in Canada for November 2011 are:

1) Search Engine People

2) 1st on the List Promotion Inc.

3) First Page SEO

4) Welpix Visual Media Toronto

5) Bloom Search Marketing

6) WebiMax

7) Pitstop Media Inc

8) Mediative

9) Seologist

10) FreshPromo

11) 6S Marketing Inc.

12) Search3w (Acroterion Inc.)

13) eMarketing 101

14) PlueMarketing

15) MetaSEO

16) Searching Works Inc.

17) StepForth

18) BubbleUP Marketing

19) Tas Technologies

20) Beanstalk

21) Wisdek Corp.

22) SEOBiz Solutions Inc

23) Bay Street SEO

24) SitePosition

25) Search Rank Professionals

26) Virtually Canadian / Guaranteed SEO

27) Metamend

28) First2Search

29) Relentless Technology

30) Page Zero Media

canada.topseos.com provides a unique approach to evaluating and ranking each SEO agency. Every SEO company ranked in the list of top SEO service providers has proven to canada.topseos.com that they are able to achieve results which provide great value to their customers while ensuring that ethical practices are being followed and results are being achieved. At least three customer references for each company evaluated are contacted and the actual performance of each agency was compared between its competitors. Different general and specific questions were asked of the SEO companies:

SEO Consultant Specialist Achieves 7000 Hours Mark in Search Engine Optimization on ODesk

(PRWEB) November 03, 2011

The Search Engine Optimization firm SEO Consultant Specialist, owned by Mr. Abdul Hayi Mansoor, has reached a landmark in the professional Search Engine Optimization and Social Media marketing services. The firm has so far taken on more than 86 projects at ODesk accounting for 7000 hours worth of successful work..

Mr. Mansoor joined ODesk in 2007 as a part time and, since then, his firm has completed 7000 hours under his command as an SEO/SEM Consultant, Expert and Specialist. In addition, he has also completed 14 fixed projects equivalent to 1200 hours on ODesk. 100s of yet other successful SEO, SMM and PPC projects completed by him elsewhere for clients coming mainly from the USA, Canada, Australia and the UK are on top of these.

Today, Mr. Mansoor, a Masters degree holder in Computer Science and e-Marketing from a top business university in the UK, is considered one of the best SEO specialists in the world. He takes pride in the fact that his website is among the top spots on Google for the keyword SEO Specialist. He has been able to achieve this landmark with his work composure and application of his knowledge in the practical field of SEO, SEM and Social Media marketing projects. The professional experience of Mr. Mansoor along with the immense knowledge acquired over the years by handling extensive projects has made him impeccable in this field.

He has successfully completed several SEO projects for a long list of satisfied international clients. One of his clients Mr. Jamie Xuereb of MediaPoint, Australia, awarded him a 5/5 rating as an SEO consultant on ODesk.

Mr. Xuereb stated that he had great experience working with Mr. Mansoor, who was competent enough to meet all of their criteria and did everything as they would had requested. Moreover, he also mentioned that Mr. Mansoor was a competent SEO who gave his website a top ranking. Mr. Xuerebs pleasant experiences on ODesk was attributed to providers like this, whom they looked forward to working with in the future too.

Mr. Mansoor works part time on ODesk, and has a number of satisfied clients outside ODesk as well. One client, Gerry Gladston, the CMO of Midtown Comics, New York, USA, rated him as high for his superb work. He stated Abdul has done a wonderful job marketing our website online, and also in teaching us the ropes of SEO. Under his guidance, our website now consistently comes up high in Google rankings, which it had not done before Abdul came aboard. While another client, Mr. James, President of First Release Homes stated It's rare that you find a service or individual that under promises and over delivers.

Abdul reckons he was a born SEO expert which is, no doubt, proven by his great record. He has a better rating than most SEOs on ODesk and receives regular projects both in and outside the ODesk at a very good pay rate.

About the company

The experienced, certified and qualified SEO Specialist and Internet Marketing Consultant, Mr. Mansoor owns the company SEO Consultant Specialist. Educated to masters level in Computer Sciences and in e-Marketing (UK) and certified SEO by Market Motive, Mr. Mansoor started his career as an SEO in 2001. Today, he is one of the best SEO specialists in the world.

With his SEO knowledge and expertise, Mr. Mansoor has helped a number of companies across the world increase their businesses many folds. For more information about him and his firm please visit his website and SEO blog.

Press Contact:

Abdul Hayi Mansoor

CEO of SEO Consultant Specialist

Email: seo@seo-consultant-specialist.com

Web Site: http://www.seo-consultant-specialist.com

Twitter: http://twitter.com/ahmansoor

Facebook: http://www.facebook.com/pages/SEO-Consultant-Specialist/78482134536

Address: Ahmad Block, New Garden Town

Lahore Pakistan

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Blekko Search Gets More Social

Redwood Shores, Calif. (PRWEB) April 21, 2011

Blekko, the new search engine that uses human curation to eliminate spam from search results, announced today that it has made search even more social with the integration of Facebook Comments to its search results pages.

Blekkos integration of Facebook Comments is revolutionizing the way people search by merging trusted search results with the growing trend of sharing breaking news, opinions, insight and updates through social comments continuously and in real-time. With this integration, people who login to blekko with Facebook can use Facebook Comments to communicate directly with their friends when searching for information.

Now when searching on blekko, the results page will combine the best quality results from the Web with the top related comments that the individuals friends and social network have posted. Additionally, people who use blekko can choose to add the slashtag /facebook to any search query and see all results from their entire Facebook news stream.

The Web is increasingly a social experience and search has got to get more social too, said, Rich Skrenta, CEO of blekko. Integrating Facebook Comments brings the social graph and social commentary right to the results page. Because what your friend says about information is as important as any experts advice could ever be.

Earlier this year, blekko announced it leveraged Facebook Likes as a way to help create a more trusted and social search experience. People who login to blekko with Facebook can see whether or not their Facebook friends Like particular search results or can choose to search only sites that are Liked by friends.

Blekko launched in November promising to create a new kind of search experience that would enlist human editors in its effort to eliminate spam and personalize search. Since then, the company has taken dramatic steps to clean up the swampy Web and change the search experience.

About Blekko

Blekko was founded in 2007 to pursue innovation in search. The company has raised $ 24 million since its founding in 2007 from US Venture Partners and CMEA Capital, as well as leading angel investors including Ron Conway, Mike Maples, Jeff Clavier, and Marc Andreessen. Blekko has 25 employees, including former Google and Yahoo! Search engineers.

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Rates for Search Marketing Expo - SMX East Increase July 16; New York City Conference Features 5 In-depth Workshops

Redding, CT (PRWEB) July 05, 2011

The organizers of search engine marketing conference Search Marketing Expo SMX East announced the workshop schedule for this Septembers event.

SMX East will feature five workshops hosted by leading experts in internet and search engine marketing. Topics include search engine optimization (SEO), Google AdWords, international search, Facebook marketing and SEO for in-house marketers.

SMX East will be held September 13-15, 2011 at the Javits Center in New York City. The conference agenda features more than 50 sessions over three days, networking activities and keynote addresses.

Those interested in attending can take advantage of lowest-available Super Early Bird rates until July 16. Register online at http://smxeast.com/ or by phone at (877) 242-5242.

The workshops will be held September 12th. Attendees can choose from:

Advanced AdWords Training: Paid search is key to interactive marketing campaigns. Join certified AdWords trainer Brad Gedes for a full day of AdWords best practices and advanced strategies to maximize the effectiveness of your PPC campaigns.

International Search Summit: International search and social media campaigns are complicated - there are language issues, cultural factors, legal requirements, local search engines and social networks, differing trends and user needs. The International Search Summit (ISS) is the only event focusing on the challenges facing international marketers and provides practical solutions, advice and techniques for improving global online performance.

Bruce Clay SEO Training: Bruce Clay is one of the most knowledgeable, experienced and quoted search marketers on the planet. Bruces SEO Training workshop teaches marketers how to implement an effective search engine optimization process. Hell cover how a search-engine-friendly web site impacts traffic, conversions and online revenue. And hell get down to the nitty gritty, white-hat-only tactics that improve site performance.

Facebook Marketing Intensive: With nearly 600 million members, the Facebook community demands every marketers attention. Figuring out how to effectively engage this group is the challenge. Attend aimClear Facebook Marketing Intensive and learn how to leverage the traffic-driving power of this community with "free" optimization techniques and paid Facebook advertising.

In-house SEO Exchange: In-house search marketers face unique challenges. That's why Jessica Bowman, a leading advocate for in-house SEO, created this all-interactive workshop focused exclusively on the issues faced by in-house search marketers. The content is guaranteed relevant because attendance is limited to in-housers. Attendees will share solutions and build relationships. Its unlike any event you have ever attended!

Additional information about all of these workshops can be found at http://searchmarketingexpo.com/east/workshops

Tickets to workshops are limited, so prospective attendees should register early. Combination SMX East All Access + Workshop passes are priced at $ 2095 until July 16 and include all four days of sessions, keynotes, networking activities and meals.

Passes for the Workshops only are also available and priced at $ 895 until July 16.

Register for either pass at http://searchmarketingexpo.com/east/register

About Search Marketing Expo SMX East and Third Door Media

SMX East features sessions just for you, whether you are looking for advanced tactics or just starting out in search, work on an in-house SEM team, hail from an agency, or own your own business.

Attend SMX East for:

Exceptional content so compelling, youll want to implement what youve learned before leaving the conference. Super-charged sessions on PPC, SEO, social media marketing, local and mobile search will help you succeed today, tomorrow and in the future.

Invaluable connections made possible by the ultimate mix of structured networking opportunities and social events. Meet new contacts and reconnect with colleagues. SMX makes it easy to interact and exchange ideas with other industry thought leaders.

Essential conveniences to help you juggle your every-day responsibilities while maximizing your conference time: always-available and free Wi-Fi; hot lunches, snacks and beverages all day; access to all presentations and tools to pre-plan your custom itinerary. SMX has got you covered.

The Search Marketing Expo - SMX conference series is produced by Third Door Media, Inc. Third Door Media's mission is to empower internet and search marketing professionals by providing trusted content and community services they need to be successful. Search Marketing Expo conferences are held around the world and include: SMX West (San Jose, CA), SMX East (New York City), SMX Advanced (Seattle, WA and London, England), SMX Munich, SMX Toronto, SMX Sydney, SMX Melbourne, SMX Paris, SMX Stockholm and SMX SoLoMo Social, Local & Mobile Search (Phoenix, AZ).

Third Door Media publishes Search Engine Land, the leading search marketing news and analysis site, and Sphinn.com, a social news site that allows search and internet marketers to share news stories, participate in subject-specific discussion forums, and build their professional networks. The company also provides a full range of innovated marketing services including lead generation, content creation and licensing via its Search Marketing Now brand.

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